At THFC I was tasked with improving their social media workflow and increasing fan excitement using motion design. I learned 2 new software packages to create designs for their XR Smart Stage volume and weekly broadcast shows.
During the 24/25 Season I was first to set the blueprint on how to animated across the newly built Smart Stage for the club. The XR stage allowed for highly exciting ideas to be pushed forward that would engage fans.
Breannan Johnson | Screen Drag effect
Comic book themed WSL Promo
Finding new and innovative ways to animate across the XR stage for weekly shows and promotional and fan content across social media. Showing game data infographics or creating environments that can be used as backdrops for players to interact with.
In 24/25 season I was able to lead the visual direction for the club creating evergreen title assets that can be repurposed for future shows and series for the Spurslay streaming platform and social media.
Documentary Titles
24/25 Japan & Korea Preseason Tour
Title Sequence & Storyboard
I had a great opportunity to use the toolkit of assets to animate a title sequence for the preseason games. I storyboarded the shots before animating this speed up the workflow knowing how to transition frrom shot to shot.
